Connected Retail

Connect to Technology to Make Retail Profits

Connected Retail v.1

Nail That Meeting

Connecting with Retail Executives is complex and elusive. Tech companies are often too deep in the weeds of their technology to effectively sell their product. That’s where I help. I have years of experience, both in-house and as a consultant, acting as a “translator” for technology companies. I help tech companies nail meetings and getContinue reading “Nail That Meeting”

Local Giants

With small businesses on Facebook potentially hamstrung by the software changes related to the Apple IOS update, and its effect on Facebook users, is there another option for small businesses to connect locally? Nextdoor is a hyperlocal social networking service for neighborhoods with extensive support for small business…. think water cooler meets town square meetsContinue reading “Local Giants”

Got (15) Minutes?

Under one-hour, and even 15 minute delivery, is the bold promise of these ambitious tech companies. Vacant real estate has created opportunity for the creation of micro fulfillment centers. Using residential density and data, the product is located and delivered using hyper-local nano-fulfillment locations. “What’s not instantaneous is just irrelevant.” – Asaf Hachnom, Co-founder andContinue reading “Got (15) Minutes?”

Personalization 2.0

We’ve all been there – routed to ill-fitting search matches like a string of bad Tinder dates because AI thinks they “know” us based on our digital footprint. Don’t believe me? Dave Wesley, President of,  Dave Wesley ~ President, of, states:….AI is mostly useless unless there is data to process. Pain Point: ForContinue reading “Personalization 2.0”


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About Me

Hi, I’m Christine; most people call me by my last name, Russo. I run a wholesale sales company, an inventory management and forecast planning consulting firm and am a tech expert in retail digitization strategy.

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